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2023 Illustration Trends: A Softer Touch

As we look toward a new year, the agents at Rapp Art have made their predictions for illustration trends that will be at the forefront in 2023.

A Softer Touch

While we’ve observed the recent popularity of sharp-edged, flat vector illustration, there is a trend showing through with a softer touch and a hand-drawn feel that brings a carefree spirit and sense of humanity to designs. Organic shapes, use of texture and friendly stylization characterize this trend. If you look at this collection of illustrations, you will see (and feel) what we mean. 

Jessie Lin
Loe Lee

Up next in 2023 trends: Motion