Egle Plytnikaite created five animated gifs for The Bank of America’s “Better Money Habits” campaign (Mejores Hábitos Financieros®) to help teach communities how to better administer their finances. Her animations won the National Gold ADDY Award from the American Advertising Federation for the Elements of Advertising Illustration Series. The project was led and art directed by Lopez Negrete Communications agency and GroupeConnect.
Congratulations, Egle!